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Video on Demand Services 

Highly accurate, Fast turnaround Video-on-Demand closed captioning

At Capital Captions, we provide professional, reliable and cost effective services to write, time and encode our clients VoD captions. Here’s more information about both our closed caption services and the VoD subtitling industry in general. Closed Captions (known in the US as subtitles for the deaf and hard of hearing or SDH) can be created and displayed in a range of different formats. Most online video content which is closed captioned today uses the .SRT subtitles format. The .SRT format is basic, flexible and also highly compatible with a vast range of software. It is frequently used on social media sites as well as video sharing platforms such as YouTube, Vimeo and Facebook.

Subsequent to the growing popularity of the .SRT subtitle format, we have seen the rise of .VTT (also known as WebVTT) subtitle files growing in popularity online. The concept of WebVTT captions is to provide easy to manage and edit subtitle format’s which is almost identical to .SRT format’s but includes styling and formatting options which .SRTs do not. Different Video on Demand service providers use different formats but probably the most widely used is the DFXP format; (also known as TTML, timed text mark-up language, XML or EBU-TT). 

The Subtitle it! Campaign 

Since February 2017, the Subtitle It! campaign run by Action on Hearing Loss achieved success and the government voted in favour of a new bill to be passed. This will require that VoD broadcasters include closed captions or subtitles with their content. Ofcom is now in a consultation period during which they will develop their code of practice further, in order to set out just how much video content will require subtitling. Following on from the news, the subtitling and closed captioning industry has seen a significant rise in demand for Video on Demand closed captioning services. 

Video on Demand Service Providers

CONVERTING TELEVISION BROADCAST SUBTITLES FOR VIDEO ON DEMAND SERVICES

It’s not surprising that broadcast closed captions and VoD closed captions differ in formatting. Broadcast subtitles are traditionally encoded into Line-21 of a television signal but online video content is displayed in a much more simple way; effectively as an extra subtitle file that is accessible alongside the video. Formatting and conversion issues in video on demand services lie not in the difference between broadcast and online content but rather in the different devices and platforms which display the captions.

Take BBC iPlayer as an example. Viewers can access the iPlayer via TalkTalk, Virgin Media, Wii, PS4, Amazon, Blackberry, Apple and more… In turn, these platforms can be accessed across a range of devices including PCs, Macs, laptops, tablets and smartphones. As different platforms accept different subtitle formats, there is an enormous need for subtitle conversion when looking to closed caption large amount of video.

amazon prime

Amazon Prime include captions that are in SMTPE-TT, EBU-STL, EBU-TT, DFXP, TTML, iTT, SCC or SRT subtitle formats.

NETFLIX

Netflix subtitles for the deaf and hard of hearing SDH) are in subtitle formats including DFXP, TTML or XML subtitle format.

bbc Iplayer

BBC iPlayer subtitles and closed captions are accepted as EBU-STL subtitles or TTML (also known as W3C, XML or DFXP).

Video on Demand
Subtitle Conversion Services

At Capital Captions, we provide cost effective, reliable and high quality conversions of broadcast and television subtitles and closed captions into formats required for Video on Demand services. Our subtitlers work tirelessly in not only quickly re-purposing clients’ subtitles but in proofreading and quality checking the display of closed captions and subtitles following the completion of the subtitle conversion process. This can be incredibly important when you consider that subtitles contain not only differences in format and style, but also in the coding in which they are written, such as UTF-8. If the format is changed but not the encoding, foreign characters may display inaccurately and consequently, sections of your completed closed captions may become almost unreadable.

Video on demand
Subtitle Conversions

FORMATS SUPPORTED FOR VIDEO CAPTIONS

.MOV Format
.mov file is a QuickTime multimedia container file developed by Apple that stores video, audio, text, and other data in a single file
.MP4 Format
.mp4 file is a multimedia container format that stores video, audio, subtitles, and still images, allowing for efficient streaming
.AVI Format
The AVI format is a multimedia container format created by Microsoft in 1992, storing both synchronized audio and video data in one file
.MPEG-2 Format
MPEG-2 is a standard for compressing video and audio data, used extensively for DVDs, digital television broadcasts, and HDTV
Our Video on Demand Subtitle Writers 

At Capital Captions, our speciality is in editing and converting offline closed captions, and we take a ‘human’ approach to our Video On Demand Closed Captioning Services. We hire highly qualified and experienced closed caption writers, with expertise not only in subtitle writing and formatting but also within key subject areas. These include VoD, medical closed captions, documentaries, financial videos, foreign film closed captions and more…

The best quality video on demand closed captioning services require a high degree of writing skill in order to comply with broadcaster and service provider guidelines. Working with freelancers in the subtitling industry, our closed caption and subtitle creators work across an enormous range of formats, styles and specifications, delivering a tailor-made subtitle service. 

The Cost of Video on Demand Closed Captioning Services 

Subtitles for the hard of hearing can be expensive to create. High costs can also create a barrier to producers ensuring their video content is accessible to disabled audiences. At Capital Captions, we provide value for money video on demand closed captioning services. Our prices start from as low as £3.00 per audio minute for closed captions written from scratch (without a transcript provided), and substantially less for closed caption conversions. If you require Video on Demand closed captioning services, feel free to contact us today for a quote